Multiple Senders with Percentage Allocation

Multiple Senders with Percentage Allocation

Multiple Senders with Percentage Allocation

Assign multiple sender addresses or domains to a single campaign and automatically control the percentage distribution of your audience across each sender.

Senders are no longer restricted to a single "From" address per campaign. You can now configure multiple sender profiles and explicitly allocate recipient percentages directly during campaign setup, allowing tinyEmail to split and distribute the send automatically.

What's New

  • Multi-Sender Selection: Campaign setup now supports selecting up to 4–6 unique senders for a single campaign. To ensure clean reporting and distribution, each sender address or domain can only be selected once per campaign.
  • Percentage Allocation Controls: A percentage input field sits directly next to each selected sender address. Marketers can explicitly define how much of the audience each sender receives (for example: Sender A → 50%, Sender B → 25%, Sender C → 25%).
  • Strict 100% Total Validation: A live running total updates in real time as senders are configured. If the combined percentage falls below 100% or exceeds 100%, an inline validation error is raised, and the campaign cannot be launched until the total equals exactly 100%.
  • Automatic Recipient Distribution: During send processing, tinyEmail automatically splits the target audience proportionally according to your configured percentages, ensuring each recipient receives their email from their assigned sender profile.

How to Set Up Multiple Senders in Campaign Setup

  1. Navigate to Campaigns: Log in to your tinyEmail account and go to Campaigns. Create a new campaign or open an existing draft.
  2. Edit Sender Configuration: Under Campaign "Details", press "Edit" next to the sender configuration in the campaign setup workflow.
  3. Select "Use multiple senders": Enable the "Use multiple senders" option.
  4. Add and Select Senders: Add and select the required senders for your campaign.
  5. Define Percentage Splits: Enter the target audience percentage in the input field next to each selected sender.
  6. Verify 100% Total & Launch: Check the live running total counter to confirm it equals 100%.
  7. Click Save or Send/Schedule to launch your campaign with automated volume distribution.

Why It Matters & Business Impact

  • Optimized Volume & Reputation Management: High-volume senders can easily rotate sending volume across multiple addresses or domains within a single campaign, protecting domain reputation and maintaining optimal deliverability.
  • Eliminates Manual Campaign Splitting: Previously, sending across multiple domains required manually cloning campaigns, splitting contact lists into separate segments, and triggering multiple sends. This feature makes multi-sender distribution completely automated and self-serve.
  • High-Impact Efficiency for Large Accounts: Designed specifically to support high-volume and enterprise senders, significantly streamlining daily campaign operations and scaling total daily email output.